JoAnne returned to White Labs in Sept. 2016 after 8 years in pharma/biotech industry. She has 28 years of experience in sales, business development and strategic marketing. In addition to working with White Labs, JoAnne has served as Marketing Director for the Brewers Association and is the founder of the Colorado Distillers Guild. JoAnne has a BA in Economics from the University of Vermont and an MBA from University of New Haven in Management and Organization.
JoAnne is passionate about giving back to the community and offers her time pro-bono to numerous local non-profits including USA Climbing, Urban Peaks and Forward Steps. When not talking fermentation or drinking a beer you can find her in crags across the world climbing with her son, Cody.